Smmmile's festival
Smmmile is not just any festival, but a vibrant celebration of the vegan lifestyle that takes place in the heart of Paris every year. Held in the beautiful Parc de la Villette, this free event invites everyone to partake in a colorful and deeply human experience that is filled with music, plant-based gastronomy, and a shared commitment to ecological responsibility. As the artist behind the festival's art direction, I couldn't be happier to have worked on an event that shares the same values as me and embodies the joy and vitality of a plant-based lifestyle
Smmmile is not just any festival, but a vibrant celebration of the vegan lifestyle that takes place in the heart of Paris every year. Held in the beautiful Parc de la Villette, this free event invites everyone to partake in a colorful and deeply human experience that is filled with music, plant-based gastronomy, and a shared commitment to ecological responsibility. As the artist behind the festival's art direction, I couldn't be happier to have worked on an event that shares the same values as me and embodies the joy and vitality of a plant-based lifestyle
Smmmile is not just any festival, but a vibrant celebration of the vegan lifestyle that takes place in the heart of Paris every year. Held in the beautiful Parc de la Villette, this free event invites everyone to partake in a colorful and deeply human experience that is filled with music, plant-based gastronomy, and a shared commitment to ecological responsibility. As the artist behind the festival's art direction, I couldn't be happier to have worked on an event that shares the same values as me and embodies the joy and vitality of a plant-based lifestyle
Period
May 2022
Skills involved
Art direction, illustrations, print deliverables
Main challenge
Redefining the existing brand identity that had been established for many years
Impact
A stronger and clearer identity to support the event
Main challenge
Redefining the existing brand identity that had been established for many years
Impact
A stronger and clearer identity to support the event
The concept was to craft an imaginative and surreal landscape centered around the theme of nature, aimed at inspiring a sense of wonder and curiosity in visitors, inviting them to explore and discover new experiences
Wanna check more work?
If you wanna chat or have any questions, feel free to hit me up. I'm always happy to connect with new people!
matei.convard@gmail.com
Thanks for checking out my portfolio! If you wanna chat, feel free to hit me up. I'm always happy to connect with new people!
matei.convard@gmail.com
If you wanna chat or have any questions, feel free to hit me up. I'm always happy to connect with new people!
matei.convard@gmail.com